The Futurist is Bright

 

The Futurist is bright! A new identity for content creator Jo Linehan and her podcast exploring sustainability.

We’d come across Jo’s work previously with GAFF interiors so when she got in touch with us about branding her podcast Futurist, we jumped at the chance to team up.

Our goal was to create a refreshed brand identity for Futurist that encapsulates the honesty and credibility associated with the podcast while at the same time, elevating the brand in a consistent and contemporary way for future growth. The new approach although minimal and clear needed to be arresting and compelling.


sector

Sustainability

services

Brand Identity
Project Management

 
 
 
 
 
 

Futurist’s aesthetic is clean, simple and modern. The slightly playful typeface, solid graphic brand pattern elements and the very simple abstract line drawings all combine to make create a memorable brand visual language.