Award-winning creative agency with heart.

2015
founding year
300+
projects
1
mission
5
client rating

We find the gold, what makes a business special or a campaign interesting, and work out the best way to communicate it. Simple as that.

Danielle and Lauren set up Good as Gold back in 2015. Business partners first, sisters-in-law second. Over the years, the face of digital has changed and Good as Gold has adapted and come out stronger each time.

We don’t demand late nights or early starts from our team because we want them to actually like coming to work. Each person pulls their weight and brings their own unique skill set to the table across design, strategy, and social media.

We find the craic in the process, which bleeds into our client relationships. Being fun to work with is probably a big part of why they come back, that, and our track record for getting results.
View our services

01

Live digital

02

Love people

03

Get business

This is what we look like

Lauren Higgs

Managing Director

Danielle O’Connell

Creative Director

Grace Steite Masri

Operations Manager

Emma Woods

Visual Lead

Davin Barrett

Graphic Designer

Radhika Dey

Social Media Manager

Emma Murphy

Junior Designer / Content Creator

Jaq Reidy

Junior Designer / Creative Explorer

Cameron Higgs

Account Manager

Why clients trust us

“The team at Good as Gold are a pleasure to work with and a breath of fresh air in the creative space. They deliver top-quality work and understand each platform to reach the right audience.”
Laura Cooke
BYD Ireland
Team Hope logo
“A highly competent, adaptable and innovative team who are a pleasure to work with and who have changed how we engage with our supporters online.”
Peter Heaney
CEO (former), Team Hope
Fiacla Dental logo
“If you're lucky enough to get a chance to partner with Good as Gold, grab the opportunity with both hands and enjoy the process.”
Niamh Henry
Co-Owner, Fiacla Dental
“A really talented team who marry strategic thinking with real creativity. They didn't just do what we asked for, but also informed us (in a constructive and collaborative way) what we really needed and how it could be achieved.”
Kevin McPartlan
CEO, Fuels For Ireland
“Working with the Good as Gold team has been great – the team is friendly, professional, and creative. Their work has had a real impact on our business, and we’ve had great feedback about our online presence.”
Kevin Roche
Co-Owner, KINS
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Awards and recognition

As 2026 continues, we’re delighted to have already received recognition across this year’s awards. This includes winning Small Agency of the Year at the Spider Awards, along with a shortlist for Best in Social Media for our work with Variety Jones. These sit alongside the broader body of awards and accolades featured below.

2025

IDI Design Awards

Winner
Design for Social - Visit Wicklow

Shortlist
Design for Social - Xpeng

Shortlist
New Branding Scheme - Finsbury Infrastructure

100 Archive

Selected

Design for Social - Visit Wicklow

Selected
Design for Social - Xpeng

Network Ireland

Branch Winner
Established Businesswoman of the Year - Lauren Higgs

National Digital Awards

Finalist
Women in Digital Award - Danielle O'Connell

2024

IDI Design Awards

Shortlist
New Branding Scheme - Finsbury Infrastructure

Shortlist
New Website Launch - Elgin

Shortlist
New Website Launch
- Variety Jones

100 Archive

Selected

Finsbury Infrastructure - Brand Refresh

Selected
KINS - Brand Refresh and Digital Strategy

ICAD Awards

Highly Commended

Finsbury Infrastructure - Brand Refresh

Highly Commended
KINS - Brand Refresh and Digital Strategy

The Sockies

Winner - Gold
TikTok SME - Variety Jones

Placed - Silver
Content Creation Agency - Good as Gold

Placed - Bronze
Instagram Small Business - Variety Jones

2023

IDI Design Awards

Commended
Design for Social - Variety Jones

Shortlist
Design for Social - BYD Ireland

2022

100 Archive

Selected
Barnardos Annual Report 2021

2021

100 Archive

Selected
The Irish Defence and Security
Association - Brand Refresh

Selected
Litt - New Brand Identity